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Buying Healthy Food and Milk When You’re Pregnant or Have Young Children

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Buying healthy food and enough milk when you’re pregnant or have young children can feel stressful, especially if money is tight. You may be worried about giving your child the best start or unsure what you can afford. You are not alone, and support is available to help you access healthy food and feel more confident about feeding your family.

More about buying healthy food and milk when you’re pregnant or have young children

Eating well is important during pregnancy and early childhood, as it helps your baby grow and stay healthy. You may be able to get help to pay for things like fruit, vegetables, milk, and infant formula (a special type of baby milk). In the UK, this support is often provided through a scheme called Healthy Start.
You might find it hard to afford healthy food for lots of reasons. Rising food costs, changes in income, or having a growing family can all put pressure on your budget. You may also be unsure about what foods are best to buy or where to get help. This can make everyday shopping feel stressful or worrying.

Feeling concerned about providing enough healthy food for yourself or your child is very common. You might feel anxious, guilty, or overwhelmed, especially if you’re trying to make careful choices on a tight budget. You may also feel unsure about what support you are entitled to or how to access it. Knowing that help is available can make a real difference.

You should seek help if you are struggling to afford food, feel worried about your diet during pregnancy, or are unsure if your child is getting what they need. A health visitor or midwife can talk this through with you and help you find support. They can also tell you about schemes like Healthy Start and vitamin supplements (such as vitamin D, which helps keep bones and teeth healthy). Getting advice early can help you feel more confident and supported.

Vitamin D is important for keeping your bones, teeth and muscles healthy. In the UK, it’s hard to get enough vitamin D from sunlight or food alone, especially during the autumn and winter months. Because of this, it is recommended that everyone over the age of one takes a daily supplement of 10 micrograms, including during pregnancy. Some people may be at higher risk of low vitamin D levels. This includes people with darker skin and those who keep most of their skin covered when outdoors. If this applies to you, taking a vitamin D supplement every day throughout the year, including during pregnancy, can help keep your levels healthy.

Breastfed babies should be given a daily vitamin D supplement from birth until they are one year old. The recommended amount is 8.5 to 10 micrograms a day. This helps support healthy growth and development. Babies who are having infant formula do not usually need extra vitamin D if they have around 500ml or more each day, as formula milk already contains added vitamin D.

You can buy vitamin D supplements from most supermarkets and pharmacies. If you’re unsure about what you or your child needs, your health visitor or midwife can give you advice and support.

You will need a referral and a voucher, which you can exchange at a food bank for a parcel of essential food items.

Questions and answers

Can I still eat healthily if I’m on a tight budget?
Yes, it is possible to eat well on a budget. Choosing simple foods like fruit, vegetables, beans, and milk can help you get the nutrients you need. You may also be able to get support through schemes like Healthy Start, which helps some families buy food and milk.
What foods should I try to eat during pregnancy or when I have young children?
Try to eat a mix of foods each day, including fruit, vegetables, starchy foods like bread or rice, protein such as beans or eggs, and milk or dairy. This helps you and your child get the right balance of nutrients. Eating a variety of foods over the week is more important than getting every meal perfect.
Is milk important for me and my child?
Yes, milk and dairy foods are a good source of calcium and other nutrients that support growth and development. If you do not drink cow’s milk, you can choose fortified alternatives like soya or oat drinks. These should have added calcium and vitamins to support your health.
Do I need to eat more when I’m pregnant?
You do not need to “eat for two”, but you may feel hungrier than usual. Focus on eating regular meals and snacks with a good variety of foods. A balanced diet will give you and your baby the energy and nutrients you need.
What if I’m finding it hard to eat well right now?
Many people find it difficult at times, especially if they feel tired, unwell, or busy. Try to keep things simple, like choosing easy meals and snacks from different food groups. If you are worried about your diet, speak to a midwife, health visitor, or GP for support.
Can I get help to buy healthy food and milk?
You might be able to get help if you are pregnant or have a young child. In the UK, the Healthy Start scheme gives some families a card to buy milk, fruit, vegetables, and formula. It can also provide free vitamins for you and your child.

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